Ensure Facebook is doing the most for your business!

Facebook is a great B2C tool for businesses to use and its importance is often underestimated. Facebook is a social media tool which most people don’t know how to maximise. From sharing relevant content that is industry specific to giving customers an insight into what you offer whether that be a service or a product, it has to be executed in the correct way. I am going to look at three integral components required to make Facebook work for your business, your plan, your content and ensuring you measure your progress.

The Most Influential People in SEO

The Most Influential People in SEO Through the years of Google’s up rise with updates such as Panda and Penguin, they have made some changes targeted at countering black-hat SEO. Making changes to its algorithms in the past few months it seems that there has been considerable move in search ready for 2014. So I […]

The Importance of Search

In the recent wake of Microsoft naming their new CEO Satya Nadella, its becoming clearer that search will become more important than ever.

New gTLD’s: Clever marketing tool or waste of time?

Getting New TLD’s The Internet Corporation for Assigned Names and Numbers (ICANN) announced on the 23rd of October 2013 that the first new generic Top-Level Domains (gTLD’s) from its New gTLD Program were delegated. This means they were introduced into the Internet’s Root Zone, the central authoritative database for the Internet’s Domain Name System. This […]

SEO Explained: Understanding the Importance.

Understand the Importance of Good Search Engine Optimisation! Search Engine Optimisation, or SEO, may sound like a foreign language to you; maybe you and your website are fresh on the web and people from all angles are telling you “you need SEO!”. With the help of the fantastic video below, we can now explain SEO! […]